UX / UI Design Citizen Watches

Client: CKWEB
Completion: Dec 2011

  • UX / UI

CKWeb and I were again invited to redesign and rebuild the Citizen sites for Australia, New Zealand and South Africa.

Chris from CKWeb pushed me to come up with a striking homepage – and I think we did it. The interface was simplified from the last edition. Images became larger, text shorter and actions (hopefully) clearer.

CKWEB took care of client relations, the backend and Javascript and the initial HTML/CSS coding. The design, graphics and final CSS touches were my responsibility.

We spent plenty of time fine-tuning functionality and design to improve usability and support the business requirements.

Chris and I were honoured to be shortlisted for the 2008 McFarlane Prize for the previous version of this site, so we were keen to improve on it.

Users now have more opportunities throughout the site to browse and find theirwatch (+ the Watch Finder remains).

Citizen are very happy with their fast, mobile friendly website for 2012.

More Interface design projects

Quick facts

  • Freelance web designer based in the Blue Mountains (just outside Sydney)
  • Prefer to work from my office
  • Hour rate: $ contact me
  • Project rate: $ will quote
  • I'm passionate about quality
  • Married, with two great kids

Read more about me...

Skill & software overview

  • Trained graphic designer
  • 16+ yrs commercial experience
  • User-centred approach
  • Advanced Photoshop & Illustrator
  • Advanced HTML & CSS
  • W3C & WAI compliant
  • Responsive / Mobile friendly
  • WordPress customisation
  • ExpressionEngine customisation
  • Craft CMS customisation

I have a few PHP, Javascript and CMS experts that I work with when required – which is handy.

Right now I am...

  • Designing and front-end coding an online software service for the Australian real estate / strata industry. This electronic strata voting app allows lot owners and strata managers to setup & vote on strata agendas.
  • Working with Signet to lift their online presence. Interface design & code, EdMs and digital graphics are all part of the suite of changes underway.

Testimonials

Thanks so much for your help with those changes, I really appreciate you turning that around for me on such a short deadline. You've been extremely accommodating and helpful in piecing the product together, and I know everyone over here will be thrilled with the final result. Gina, Manly Sea Eagles
Dave has delivered great service and outcomes on several of my businesses. Creative, reliable and all round legend - highly recommended. Nick Crawley, Nick Crawley Consulting
Well done. Thanks a million. Quick and efficient. Peter R, Balmain Sailing Club
Hi Dave this looks GREAT!! Thank you... Thanks so much Dave!... very excited about the launch!... Fantastic Dave, this is looking incredible. Josh, JT Allen
I found Dave Rayner to be excellent. Fast, efficient and relatively cheap for website changes. Peter R, Balmain Sailing Club
The NRL Rookie site is looking great! Legend! Fantastic... Really appreciate your efforts Dave! Sara, NRL
I like the sizing and fonts, I think it's a clean design and the key points are emphasised well! Paul P, Dasck
Great effort! I really like working with you as you can work off my short scribblings and make sense from the resulting in a cracking web page! Rickard, Corality

All Testimonials