Completion: Dec 2011
CKWeb and I were again invited to redesign and rebuild the Citizen sites for Australia, New Zealand and South Africa.
Chris from CKWeb pushed me to come up with a striking homepage – and I think we did it. The interface was simplified from the last edition. Images became larger, text shorter and actions (hopefully) clearer.
We spent plenty of time fine-tuning functionality and design to improve usability and support the business requirements.
Chris and I were honoured to be shortlisted for the 2008 McFarlane Prize for the previous version of this site, so we were keen to improve on it.
Users now have more opportunities throughout the site to browse and find theirwatch (+ the Watch Finder remains).
Citizen are very happy with their fast, mobile friendly website for 2012.